Hi {{first name |there}},
It's grass court season—the most elegant time of year in tennis—and the sports world is buzzing about Serena Williams’ dramatic return to the professional tour at 44, including the news that she’s planning to play at Wimbledon!
In this issue, we answer a reader question about a situation every pro—and recreational—tennis player experiences.
As Lucy wrote, “My biggest challenge is not getting discouraged when the wheels fall off, and I can't play like I want to!”
We also tackle the summer tennis player's perennial challenge—sun protection that's effective and chic—with a curated edit of the best apparel and accessories to keep you cool, covered, and looking good both on and off the court. And with Father's Day coming up on June 21, we've rounded up gift ideas for tennis-mad dads, from framed prints to monogrammed towels!
One more thing: the most-clicked link in last week's issue was the lilac Lucky in Love tennis dress, which sold out in most sizes almost immediately. We've found the same style in other colors, a very pale lilac dress, and a well-priced bright lilac alternative—all still in stock.
Welcome to the club, we’re so glad you’re here!
The Tennisette Team
P.S.: volley this email to a tennis friend who'd love it!🎾
4 Expert Fixes for a Mid-Match Meltdown
Every tennis player dreads that sinking feeling when suddenly none of your shots are working, the points begin to slip away, and you start believing you deserve to lose.
The good news: experts say when things go wrong during a match, it’s almost never a talent problem. It’s a thinking problem.
In fact, Gigi Fernandez, former world number 1 doubles player, two-time Olympic gold medalist, and 17-time Grand Slam champion, estimates that tennis is approximately 80% mental and 20% physical, given that “…the average time of an ATP Tour match is two hours and 45 minutes in a three-out-of-five set match. Of that time, the players are playing a point for only 24 minutes. That means that 84.2% of the time that players are playing, they are not actually playing a point, and this is the same with WTA and recreational matches.”
Here are four tips from leading experts on what to do when your game starts falling apart…
1. Watch the ball, not your mistakes. (W. Timothy Gallwey, The Inner Game of Tennis)
When things go wrong, most players instinctively try thinking harder — concentrating more and analyzing what went wrong—but Gallwey argues this is precisely the wrong response.
The moment a player starts labeling her shots as bad—or worse, as evidence of a larger pattern of failure—she creates tension, and tension destroys the fluidity that good tennis requires. The player berating herself for a missed backhand is already losing the next point before it has started.
Gallwey’s prescription is counterintuitive: observe without judgment. When a ball goes wide, the thought is not “I always do this! What is wrong with me?!” It is simply, “The ball went wide, by about a foot.” No story attached. Just information.
He found that players who learned to observe errors this way corrected them faster than those who analyzed them obsessively, because they were not loading each mistake with emotional weight that interfered with the body's natural ability to adjust.
The practical tool: the “bounce-hit” trick. To stay focused and calm during a match, Gallway recommends a simple technique: each time the ball bounces, the player says the word bounce — silently or aloud. Each time the racquet meets the ball, she says hit. This exercise focuses the judgmental mind on a specific, repetitive, manageable task, allowing the body to play more freely.
When nerves or tightness arrive, give your mind a single concrete thing to track to focus your attention away from the internal commentary that makes everything worse. Look for the words printed on the ball or watch its spin; listen for the sound of contact or count the bounces in the rally.
2. Go back to what was working. (Brad Gilbert, Winning Ugly)
Gilbert argues that when a match starts going wrong, most recreational players do the same thing repeatedly and hope for a different result. He calls it “going brain dead.”
His prescription: identify the last thing that was working before the wheels came off and return to that. Stop improvising under pressure or trying to fix everything at once.
Go back to the one pattern that was producing points earlier in the match and make the opponent beat that — rather than handing the match over by abandoning a winning strategy simply because things got uncomfortable for a few games.
3. Reset between every point.
Fernandez, Gilbert, and Gallwey all recommend establishing a consistent between-point ritual to allow you to refocus on the next point and let go of what’s come before.

The Sun Protection Edit
Chic, effective sun-protection is the summer tennis player’s holy grail. Happily, we’re increasingly seeing UPF, the fabric equivalent of SPF, in activewear. In this week’s edit, the very best apparel and accessories for staying cool, calm, and collected both on and off the court.
ON COURT
Quick-drying, sweat-wicking tennis dress with removable sleeves: $128. Remove the sleeves when playing at night or indoors! 3 colors: navy, black, white.
“Skegging” skirt/tights: $89. 2 colors: white and midnight. The ultimate in coverage.
Mesh long sleeve UPF 50 tee: $74.00. 4 colors. Breathable on the hottest days.
Pale blue floral long-sleeved quarter-zip tee: $128. Wear it with a light blue skirt: $138
Long-sleeved half-zip, collared tee: $83.00. Hot pink and white.
Convertible visor/hat with UPF 50: $47.20 (on sale!). One size. 6 colors.
Lightweight, quick-dry sports cap with UPF 50: $32. 5 colors.
RIA Versa Court Sunglasses: $199. The pro’s choice for featherlight, high-performance HD+ lenses. Warby Parker fans will love the new Sport collection: $195.
Best-value SPF 55 face and body sunscreen: $9.88. Dermatologist-trusted, no white cast, sheer-dry, and water resistant.
Anti-aging tinted moisturizer for the face with SPF 45: $86. Magically adjusts to every skin tone!
OFF COURT
Elegant linen caftan: $470. 4 colors, some on sale. Perfect for cocktail parties!
Linen button-down shirt: $42, and long pants: $42. Summer staples.
Printed rash guard: $195. Many fabulous colors and patterns (some on sale!).
Maxi dress printed cover-up: $165. Lightweight and adjustable.
Ultra-wide straw hat: $159. In natural raffia.
Sunglasses inspired by Carolyn Bessette: $50. 3 colors.
Clarins self-tanning facial drops: $38. Mix a few drops with your regular moisturizer for an easy sunless glow!
Shimmering dry oil for face and body: $34. Iconic French oil that flatters every skin tone.
Subtle self-tan, with inbuilt moisturizer: $10.47. A bargain!
Shop the Story

Father’s Day Gift Guide
Father’s Day is Sunday June 21 in the US and UK. Here are 9 winning gifts to delight the tennis-mad dad!
Tournament tickets are always a good idea: check the ATP calendar here. Pick a fabulous location (Monte Carlo, anyone?!) and make a vacation of it!
Decorate his office with a classic Slim Aarons print (from $326.25) or a framed New Yorker tennis-themed cartoon or cover (from $145).
Add his monogram (or nickname!) to a set of sports towels (from $29.99) or personalize a cooling towel: $13.99.
Upgrade his business look with a classic Ferragamo silk tennis-print tie: $240.
For the dad who travels with tennis gear: an athletic travel shoe bag: $69 (add personalization for $17).
Lacoste leather sneakers: $180. Perfect for long lunches at the club, or watching from the stands at the US Open!
Crisp cotton pajamas: $118 ($20 to monogram). For the dad who dreams of tennis!
Shop the Story

Elise Mertens wins the 2025 Libema Open
The grass court season is in full swing! Here’s where the pros play next…
Tournament Calendar
8 June to 14 June
8 June to 14 June
15 June to 21 June
15 June to 21 June
21 June to 27 June
22 June to 27 June
Boss Open, ATP 250, Stuttgart, Germany
Libema Open, ATP 250, 's-Hertogenbosch, Netherlands
Terra Wortmann Open, ATP 500, Halle, Germany
HSBC Championships, ATP 500, London, Great Britain
Vanda Pharmaceuticals, ATP 250, Mallorca, Spain
Lexus Eastbourne Open, ATP 250, Eastbourne, Great Britain


















